Client Name: R.Lynda Couture

While working for this client, my main objective was to act as director of public relations and assist my client in obtaining a social media following, increase conversion in sales from their online shop, and get in touch with the different press and media outlets and create opportunities for media placement. 

During my time working with R.Lynda Couture, I was able to assist in a significant increase in Twitter followers, a 3% increase in conversion, secured placement in Fashion Wrap-Up Magazine, a 30-second spot on a local news station, Kontrol Magazine with Raven Symone featuring a garment, assisted in the marketing and developing of two different fashion shows, and created and managed an email marketing campaign and newsletter.