Starting Price: $300+

When a brand crisis occurs, the need to communicate is immediate. If business operations disrupt, your customers will want to know how this will affect them. Any investors, employees, etc. will want information about the crisis before you even have a chance to begin the communication process.

This is why a crisis communications plan for your brand is so important. Your business and brand must be able to respond promptly, accurately and confidently during a crisis in the hours and days that follow. Your business and brand image is impacted by the public perceptions of the handling of the incident. The result can be a positive or a negative result if not handled carefully.

What you get:

• Notification guidelines
• Detailed action plans
• Pre-approved crisis communication strategy and messaging
• Contact list
• Anything else you deem useful for your brand's crisis plan